SOCIAL MEDIA MARKETING
Are you a creative business, lifestyle or personal brand just starting out on social media and looking for direction and support? Feeling overwhelmed by the crowded social media space and don't know where to start? You have perhaps set up your social media profiles, shared a few photos, and think... and now what??
Or maybe you already have a presence on social media but you are not really sure if you are targeting the right audience, if you are sharing the right type of content or if you are engaging with the right influencers (and how often you should do all the above!). You are putting so much effort into your organic activity and you're still not seeing the results that matter to you so you feel a bit lost and demotivated.
If you want to take back control, feel you are 'in charge' and make social media work for your business then...
LOOK NO FURTHER!
SOCIAL MEDIA STRATEGY
A strategy is a plan that helps you achieve your specific business objectives and goals, allowing you to grow and connect with your target audience.
I will create a tailored strategy for your brand, deep diving into the heart of your business to understand who your ideal customers are and how they interact online so we can find out what will work best based on their needs and what content will drive them successfully through your sales funnel.
I will create specific user personas representing your ideal customers and advise on your business tone of voice. I will build a content strategy outlining what type of content to share with your audiences, what channels to be on and what platform tactics to adopt to reach them online. I will also advise on influencer strategy to maximize your exposure and the type of data you need to track to measure your results.
I will give you the tools to harness the power of social media marketing and use it wisely, leaving you feeling more confident in what you need to do next to optimize your social media opportunities.
WHAT'S INCLUDED
A comprehensive document including the following sections:
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Target Audience research - creation of 2-3 user persona detailed profiles with clear understanding of where to reach them and when.
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Tone of Voice - develop the right voice for your brand.
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Content Strategy - content ideas (formats and topics) and hashtags strategy.
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Influencer Strategy - identify the influencers to engage with to maximize reach.
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Analytics - data to dive into to enable you to make data-driven decisions.
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NOTE: Strategy implementation & Platform management are NOT included in this package.
£1,200 as a one-off project
YOUR INVESTMENT
WHAT HAPPENS NEXT
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Once you’ve submitted your enquiry I will reply to you via email within 24 hours.
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We can then arrange for a FREE Discovery Call so I can understand more about your business goals and your current level of organic activity on social (if you already have a social media presence).
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I will then send a proposal outlining scope of work, a personalized quote and a plan of action and we can jump on a second call so I can answer any questions you might have.
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If the proposal is accepted, I will send you a contract to be signed together with the invoice which will have to be paid in full before any work can start.
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The proposal will include a detailed timeline so that we can move forward and do the work needed for your strategy (information about your business will be required prior to commencing the work).